Jobs For the Future – Automotive Industry

If you are interested in cars, you should check out jobs for the future in the automobile industry. With unemployment rates reaching all time highs, job security has become a priority for many individuals. The Automotive service industry has a variety of opportunities for those interested in a hands-on, service-oriented career. The right training is essential, however, and prospects are prizewinning for those who have completed a technical degree. The automotive industry is becoming increasingly sophisticated and technological, so proper training is important.

The automotive industry offers jobs that appeal to a wide range of interests, and options for development abound for those with the right training. Jobs in the automotive industry range from hands-on assist technicians to management positions. There are also opportunities for individuals to specialize in a specific area such as Paintless Dent Repair, Detailing, Engine Repair, or Customer Service. This list can go on and on.

One promising area of specialization in the automotive industry is in diesel engine repair and service. The Department of Labor reports that diesel engine technicians held a large number of jobs and are expected to grow through 2016. Usage of diesel engine vehicles is rising steadily, as more trucks and buses are utilized to ship freight across the country. And experts predict that the rising ingest of diesel engines in buses, trucks and increasingly, passenger vehicles, module render new jobs in the field. Another area that offers a whole new distinction of impact in moving sales and assists is the huge growth of alternative render vehicles. Faced with incredible pressure to reduce dependence on gas and reduce emissions, most automobile producers are today on a fast track to offer electric cars and hybrids. Alternative render vehicles open up a whole new area of automotive jobs. For those graduates who hit had the proper training in hybrid engine maintenance, electric cars can offer enthusiastic career opportunities and long-term job security.

The Progress of Automotive CRM for Car Dealerships Around the USA

CRM (Customer Relationship management) is the strongest and the most efficient approach in maintaining and creating relationships with customers.

Dealership CRM Equals Profit Increase

That is the reason why Automotive CRM should make up a big part of your dealership business. Collaboration and vehicle personalization can create not only profitable customer relationships, but can drive brand loyalty by appealing to an individual’s need for self-expression.

Tactical efforts to improve customer experience are important. But, the fundamental challenge in the current automotive industry is its inability to consolidate customer touch points (vehicle purchase, sales satisfaction index [SSI], Captive Finance, warranty, CSI, customer pay service) into a single customer-centric view. Without this singular view, customers are bombarded with often conflicting messages and offers from the OEM, the Dealer and the Captive Finance source, which invariably drives down credibility and damages the overall brand experience.

An Automotive CRM System will Save Your Car Dealership

As a result, dealerships are losing share of the aftermarket. According to the AAIA, in 2008, dealerships’ share of the automotive aftermarket fell to below 30%, the 6th consecutive year of decline. This not only impacts short-term dealer profitability, but long-term re-purchase consideration and loyalty as well.

In today’s challenging economic times, dealerships and OEMs can’t afford to lose loyalty or vehicle sales. Installing a Dealership CRM system can definitely improve the situation and help in challenging the new ways of marketing and business in an efficient manner. Maintaining customer relationships and customer loyalty to a brand is essential to not only prosper but to survive.

An Increasing Demand from Informed Car Buyers

As a proven fact, more and more car shoppers today take the time to do a complete research on a particular vehicle and its benefits such as warranty, safety, economy, service and many other aspects. Car dealers have to be prepared to present hard facts on how they will keep track of the customers’ needs when it comes to service appointments, re-purchase opportunities, leasing contracts, etc.

No more will car salesmen, parts and service folks forget that “Mr. Smith” has a 10,000 mile service appointment coming up or that their leasing contract is about to expire, etc. As a matter of fact, having an Automotive CRM provides an additional feeling of confidence and trust from any current car shopper.

We have to go back to the basics. A happy customer is always a returning customer.

Mobile Technology Meets the Automotive Industry

Mobile technology is not isolated to one particular sector. While tech-savvy individuals do put mobile technology to work everyday, it’s not solely them who enjoy the benefits of this important societal advancement.

More and more industries are learning that the future is mobile. Because of the growing ubiquity of mobile phones, there is no single industry that could not benefit in some way from implementing mobile technology. One such industry that can (and does) benefit from mobile technology is the automotive industry. If you’re involved in this competitive sector, then listen up: mobile technology can help you run your business more smoothly, and can also allow you to tackle problems with more creative and innovative solutions.

One of the most interesting aspects of mobile technology is the advent of QR codes. These codes are becoming more and more commonplace, and are by far the best way to get a consumer to a website landing page.

Here are just some of the ways by which QR technology can be put to good use in the automotive industry.

Custom-Designed QR Codes

QR codes are an excellent addition to any business. While they provide many ways for companies to get their target audience to a website landing page, the problem arises when you consider the sheer amount of QR codes that are bombarding consumers every single day. If you’re an automotive company who wishes to stand out, you’ll want a QR code that will be both iconic and memorable. That’s where custom QR codes come in. Now you don’t have to settle for a QR code that’s black, white, and mundane; custom-designed QR codes allow businesses to have codes that incorporate their logos, background imagery and chosen colors.

Specialty QR Codes

While fancy, aesthetically appealing QR codes are nice and flashy, it’s what’s on the inside that counts. That’s where specialty QR codes come in. This technology is not solely for bringing customers to a boring landing page – people need motivation to scan a QR code… And you need to provide them with a call to action to do just that.

Consider some of these innovative solutions that can be incorporated into the automotive industry.

Tag2pdf – You can use Tag2pdf to get vehicle information directly to a customer. QR codes can be placed on car windows; when scanned, the interested customer will have the option to be emailed all pertinent information about the car. This is easily the quickest and most efficient way to get comprehensive information about a product directly into the hands of a customer.

Tag2win – Customers can scan a Tag2win code to automatically be entered into a contest to win an automotive prize. This is a great way to spike consumer interest.

Tag2video – Tag2video provides an incredible opportunity for the automotive industry. These codes can be scanned to deliver a video right to your customers’ phones! The implications of this are obvious: instead of having a boring, static advertisement, you can bring things to life by showing them a video of one of your cars in action!

Together, specialty and custom-designed QR codes provide a comprehensive way of implementing mobile technology into the automotive industry. Make sure you take advantage of this cutting-edge technology and achieve your full potential in a world that is clearly going mobile. Don’t miss out.